Project Description
Customer Relationship Management (CRM) is practically a myth in most small to medium sized law firms. Many tend to rely on a ‘rudimentary’ CRM system i.e. legal accounts and/or a case management system that allows them to bill clients properly. However, when it comes to prospects it’s a completely different story. In our experience from working with over 300 law firms, very few actively track their prospects.
Country: United Kingdom
